I want to give the mobile app user the capability of filtering out campaigns (not of interest) using "tags/categories" on the app side. Is there a field in the Beaconstac console in which I can set those "tags/categories" for a specific rule/campaign?
You can use our Custom attributes feature for running a very targeted campaign: Please go through http://devblog.beaconstac.com/how-to-segment-customers-for-targeted-ibeacon-messaging/
Hope this helps. Please feel free to reach out in case of any queries.